The selfie stick industry has been on the rise in the past two years. Currently, among 3C digital accessories, the selfie stick is also the hottest industry. With the expansion of this emerging market, the industry competition is increasingly fierce in recent years. Many selfie stick manufacturers began to increase the brand publicity construction through various ways, such as expanding direct stores, developing dealers at all levels, carrying out online promotion, and various brand publicity activities.

Remote shot precise positioning to create a selfie stick leading brand. Brand building is a long system engineering, need to carry out long-term planning adjustment, brand building in the distant point beat the eye, is not to follow suit and independent. Each product to the market, market-oriented, to develop a symbol of market demand price positioning, help improve the competitiveness in the market, as well as the long-term development of the enterprise.

Now many enterprises are confused, a large area of casting nets, big fish and small fish catch up, resulting in the brand in the operation can not occupy the core competitiveness, directly eliminated by the market. Therefore, we deeply realize that enterprises must have a precise brand positioning in order to create unique brand characteristics and remain invincible in market competition.

Confidence is the key to success, so is brand building. Full confidence will let the team and customers feel the value of the brand. Second, the enterprise must recognize the current consumer needs and values, and the direction of the future? What is the current brand base? What does sustained competitiveness depend on? Brand planning must be clear, identify the advantages and disadvantages of the enterprise itself, how to build a brand image, consumer group where, these are definitely not a simple decision of the enterprise.

As always, yuandianpai will increase brand building on the basis of product quality and innovation. Consumers pay more attention to the perceived impression of the brand and the perceived quality of the product when online shopping, which is crucial to the influence of information on social media. The deeper consumers' understanding of the selfie stick brand is, the greater the influence of the selfie stick brand will be, and the greater the harvest of the asset value of the selfie stick brand will be.